SEMA Newsflash: FunkMaster Flex Fusion

by Brian Chee
 

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Click to enlarge. FunkMaster Flex Fusion

It’s hard to imagine the FunkMaster Flex Taurus. Not to pick on the Taurus, that icon to the company sales force and rental fleets across the land, but…it’s just hard to see a two-tone whatcha-ma-callit paint job on the Taurus, and don’t even think about Ostrich feathers inside.

Funny thing, though: The Ford Fusion, the supposed Taurus replacement, looks quite at home as a FunkMaster Flex Fusion. And if Dearborn’s darlings never sell another Fusion, that simple, single fact makes it a hit. In conjunction with the launch at SEMA of a new Ford marketing campaign to the African-American community, the FunkMaster Flex Fusion sports a two-tone red paint scheme with black pinstripe, alloy three-piece black chrome wheels -- 19-inch in the front and 20-inch in the rear –- and two-tone dash, door panels and steering wheel. Funkmaster Flex, a rap star and car customizer, also chose Ostrich leather, a navigation system, TV monitors in the rear headrests and an innovative side-mirror camera system.

Photos courtesy of Ford

 


About Brian Chee
Prior to joining Autobytel in the Spring of 2000, Brian Chee spent 15 years as a writer and editor in his native southern California, his work appearing in a wide variety of regional newspapers and online publications. As an editor at Autobytel, Brian has been quoted in numerous regional and national publications, including the Wall St. Journal and InStyle Magazine. He is responsible for writing, editing and planning content for three of the company’s consumer websites: autobytel.com, autoweb.com and carsmart.com. His “beat” includes vehicle reviews, features, news and Auto Show coverage. Brian considers himself a “SoCal” car enthusiast: the kind who grades a car on how it handles today’s urban and suburban reality of daily traffic gridlock, rising fuel prices and fast-paced lifestyles. Brian is an Eagle Scout, a member of the Automotive Press Association, the Motor Press Guild, and the California State University Advisory Board for Internet Writing. Brian holds a bachelor's degree in Journalism.
     
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